So how many posts is enough as part of my Social Media Campaign???

This is an interesting question I have pondered myself, how much is enough?  Some experts say post daily, in fact post twice daily?  Well it is our belief that if you have great content to post daily then definitely do but we are seeing so many posts now where you read it and ask yourself what were they thinking.  Our recommendation is ask yourself will the reader be interested in what I am posting, is it informative and will it have any value to someone.  Because just posting mindless garble serves no ones purpose.

So how much is enough we would recommend at minimum a weekly post to your social media sites and if possible twice a week.  Make sure to have fun with your weekly posts also and mix it up add some photos, upload some videos; everyone likes variety.  We would also recommend adding some features depending on your business to involve the reader, add some contests to encourage your customers to get involved and add content of their own.  This will not only add additional new content to your social media sites but it will also instill a since of ownership and belonging with your customers.

Then for the business owners that just have no time to implement or run a campaign such as this there are cost effective solutions.  We at StartSmartBusiness.com can assist you with running a Social Media Marketing campaign where we can even create weekly or daily content for your site designed around your current marketing.  Or if you have content and just don't have the time we can simply manage your social media campaign for you making the whole process fast and simple.

Remember though content is key and should take priority over quantity.

The Year of Social and Email

The Year of Social and Email

How important are Meta-Tags to your Website?

First lets talk about what a meta tag is if you are not familiar with this term.  A meta tag is a bit of HTML code added to the code of your web page to help search engines categorize the page correctly.  Although not normally visible to the user visiting the website they are a key component to aide in search engine optimization (positioning). 

One key element to making sure your website is correctly indexed is to make sure that relevant pages have their own unique meta tags featuring keywords as well as meta descriptors describing the content of the page.  One warning though is to make sure that the keywords and the meta descriptors are representative of the content of your pages.   These meta descriptors allow you the author to provide a more meaningful description for listings than might be displayed if the search engine was unable to automatically create its own description based on the page content.  Hence it gives you control over what the reader will see first when they are viewing search results.  Search position and Page Rank are great but if your prospective client doesn't recognize what you do or sell from the search results being #1 will matter very little if your competition hooks them with a well written slogan.

Meta Tag generation is just one of the services we provide, for more information on how we can help your site call or email us today.  Contact Information

A great night at the Barrie Business Bonanza

Well if you missed the Barrie Business Bonanza last night you missed out on a great night of networking.  The event had a great turnout and many new connections were made.  This was our first time attending the Referral Quest event in Barrie and we will definitely be going to the next one. 

If your unfamiliar with the Referral Quest network group be sure to check it out at http://www.referralquest.net/ as it is a great group to make new business connections and new friends.